Royalty Free Videos Vs Free Stock Footage

When it comes to powering your creative process, there are a number of assets you can use. You can choose between royalty free videos and free stock footage. Royalty-free stock footage comes with a license that allows personal and commercial uses. Free stock footage, on the other hand, depends on where you get them. Here is a quick comparison of the two and which should you use for your video production.

  1. Royalty-free stock footage refer to video clips with Royalty-free license, which allows you to use them in any project for as long as you like for a one-time fee. They have few restrictions and don’t involve extra costs. They are the ideal assets for all your creative projects as they protect you against legal issues down the road.Here are other reasons why you should consider buying royalty free videos:
  • Flexible
  • Affordable
  • Very easy to get

You can get royalty free video clips from a number of stock agencies in the market. Some of the most popular video sources include iStock, Shutterstock, Adobe Stock, Videoblocks and Stock Photo Secrets. You can find a good guide here on

  1. Free stock footage, on the other hand, refer to video clips that can be downloaded for free. Yes, it sounds tempting to get video footage without any charges. But, keep in mind that many of the sources out there are not safe. Videos in creative commons and public domain, especially, come with a certain risk. If you wish to use stock video footage for commercial purposes, it’s best to buy them from paid stock video agencies.

 Here is the exception to the rule:

  • Free Video Footage. Not all stock video sites are a scam. For instance, Free Video Footage by Amos Struck offers royalty free stock footage clips at absolutely no cost. Yes, although free, video clips and motion graphics from the website come with a royalty-free license. No tricks! The royalty-free video site was built and developed as a way to give back to the creative community.


You can be a member for free and download free background videos, exclusive stock video footage and other motion graphics for your video production.

When it comes to creative projects, it’s always recommended to buy royalty-free video from reputable stock video sites. Downloading from creative commons and public domain is not encouraged, especially if you are using the video clips for commercial purposes. iStock, Videoblocks and Stock Photo Secrets offer some of the cheapest deals in the market. If you do not have the budget, do not resort to free stock footage from the web. Go to Free Video Footage and download royalty-free video clips for free.

Cheap Stock Footage 101 for Sellers

Cheap stock footage does not only benefit buyers, it also helps sellers in many ways. For some, it has been their source of income. Others shoot videos as a part-time job. Either way, it has helped them go through their financial burdens. Shooting, uploading and submitting stock videos is not easy. In fact, it is a time-consuming task. We understand that sellers set a large amount of their time and effort to create them. That’s why we encourage creative professionals to purchase stock video not only to protect themselves from copyright issues, but to support the creatives around the world as well.


As a seller, your consumers vary from large production companies to mass consumers who make their own video. No matter who your clients are, you should always present your videos at the topmost quality and user-friendly format. HD stock footage also more expensive that web and SD footages because it has better resolution. Many people are also using HD nowadays; thus, it is best to supply footage in the most popular format.


As a seller, you have the choice to offer your videos with rights-managed or royalty-free license. Royalty-free allows your buyers to use the cheap stock footage multiple times for a long period of time with a single fee. However, you should also provide some restrictions such as the number of times it can be used by the buyer. Rights-managed means you manage the rights of the footage. The buyer can only use your footage for a specific person at a limited time. Because of the rise of royalty-free footage, you should create rare and genuine rights-managed footages to attract buyers.


Most stock media agencies allow submission of stock footage from talented sellers around the world. They have certain criteria to determine if your creation fits their spirit and style. Some of the popular stock sites with millions of members include Shutterstock, iStock, Getty Images, and Corbis Images.


Some stock media agencies allow you to set the price for you cheap stock footage and give you 45% to 60% of the sale. Others set their own pricing and pay sellers only 20% to 40% of the sale. If your footage is sold exclusively, you usually get 10 to 20 percent more. You can either get the payments after the sale or as monthly payment through PayPal.

There are other things to consider when selling cheap stock footage, including how much you charge and keyword insertion. Keywords determine how your video clip will be searched. Stock libraries use titles and keywords to decide what results to show on a search. On the other hand, you can charge footages between $10 and $150 based on the license, resolution, and format. For historical videos, you can charge at least $500.